Featured Videos
About Me

Video 1

NOT all Realtors® are the Same

All Realtors® are NOT the same.✔️ Hey but not all Drs. or Lawyers or Tattoo Artist are either🤷 It takes: 🥇A marketing budget 🥈A great marketing plan 🥉Negotiation skills & 🏆Experience comes in handy too🤯 I've been there done that. I've been in and around real estate my entire life... literally. 💞 Call me when you're ready to talk Denver Real estate. Jenn Sells eXp Realty LLC 303-877-2908
Weekly Updates

Kiddie Condos? Saving Money on Housing in College.

✅ Seriously who's actually seen college costs 😲 + HOUSING... wow mind blown. ✅ Check out this info on how to BUILD equity while they are in college. 🏫🎓 At least you have something to think🤔 about now.... (as if you really wanted more to think about.) LOL You know who to call! ⭐ Jenn Sells⭐ RE/MAX Masters Millennium ⭐303-877-2908 ⭐Jenn@Team-Sells.com⭐ www.Team-Sells.com⭐ or Michelle Kellar, Loan Originator w/ NFM Lending If you liked our message today please "Like" 👍 & "SHARE"🤝 Thanks a million!

3 Easy Steps for a Home Loan

Jenn Sells (303)877-2908 RE/MAX Masters Millennium based in Denver CO It only takes a few minutes ⏰ to see if you can buy a home 🏠! Apply online: @MichelleTheMortgageLady.com #1 Last 2 years Tax returns W2's #2 Last 2 bank statements and Pay Checks #3 Get Pre-Approval There's actually another step but it's more fun.. Step #4 is finding your dream home! Check out this video & call 📞,txt 📲, or email 📨. We want to help you buy your home! Michelle Kellar, Loan Originator w/ NFM Lending

Weekly Update 2 19 Rates

Curious where rates are hovering❔ Who isn't?🤷‍♀️ ... Seriously it's the 2nd most asked question I'm asked besides "How's the Market?" 👍Michelle runs down the announced rates and as we've been saying they are lower than predicted! So now's the time! ⏰ ✅You know when you are ready to Buy or Sell 🏠 you can call, text or email Jenn Sells RE/MAX Masters 303-877-2908 Jenn@Team-Sells.com Michelle Kellar, Loan Originator w/ NFM Lending

2018 Mortgage Tax Deductions

We are back again today and we're going to talk about the most exciting subject that you could possibly ever imagine. I'm Jenn Sells with RE/MAX Masters and this is Michelle, the Mortgage Lady, with NFM Lending. Alright, I know you're dying to hear about this one. Today, we're gonna talk about... Taxes! Mortgage interest deductions. Tell me about this interest deduction and all the new rules and all that "hooey". So the new mortgage interest deductions in 2018 aren't gonna change too much and they really aren't gonna affect that many people. So, it's going down to $750,000 of total mortgage acquisition when you purchase your primary home or your second home. So that means you can have a mortgage for $750,000 when you buy the home that you're going to live in or have as a second home, and you can deduct that interest in your taxes. There are some rules if you file, married, separate, but it all kind of nets out to the same, and there's a little bit of a grandfather that goes back to the old rule of up to a million dollars in a mortgage. So, if you were under contract on a home or purchased a home prior to December 16th, 2017 then you will be allowed to still write off up to, write the interest off on a loan up to a million dollars. And then the equity lines have changed quite a bit, you can't just slack-write them off for everything. If you've used an equity line or a second mortgage to purchase your home or do home improvements on it then you will be allowed to include that in the total, up to 750 in your deductions. If you take out an equity line after purchasing and you use the money to go on vacation, buy a car, put kids through college, those kinds of things, cannot deduct that. If you have any questions about everything that she just said, I would give her a call. Or your CPA (Tax advisor) your better source! I definitely have multiple CPAs that I can refer you to, and Michelle knows a lot more about the loans and the deductions and all that lovely stuff, I sell real estate. So, please, give us a call, and if you liked the information that you heard today, please "LIKE" and "SHARE" our pages. I'm Jenn Sells with RE/MAX Masters here in Denver CO and this is Michelle, the Mortgage Lady, with NFM Lending. Make it a great buying and selling day!

Junk Mail (the fine print)

The fine print is always where the doozy is. When things seem to good to be true, well, they usually are. 🤦‍♀️ That's why it's good to work with people you know, like and trust. If I've said it's once I've said it a million times. 👍 📞 Call me, let me refer out a trusted professional in any industry. When it's time to talk about real estate, let me help you. Jenn Sells RE/MAX Masters Millennium 303-877-2908 Michelle Kellar, Loan Originator w/ NFM Lending Hey guys, we're back again! You know you love watching us. I am Jenn Sells of RE/MAX Masters this is ... - Michelle, the mortgage lady with NFM Lending. And, we are here today to talk about all those lovely letters that you get in the mail. I got one yesterday - Yeah. - And I thought, this would be a good topic to talk about. - These are my favorite subjects though. -I think I get these once a month, at least. I get a letter in the mail that says you can lower your payment, lower your rate, makes it look really awesome. I read through the whole letter, at the very bottom, in very small print is the "All of this is based on X, Y, and Z. - If you give the blood of your first-born, I'm kidding. No, I mean the bottom of this one says what? - So, my particular personal loan was 10% down, have mortgage insurance, and this letter is saying, "Hey, you could possibly get rid of your "mortgage insurance and go to a lower interest rate." And then at the very bottom, it says, "These are all based on 25% equity." So, it doesn't even add up. They're just trying to get you to call them. - Sometimes things aren't as good as they seem. We all know this story, we can apply it to a million different parts of our life. So, before you just ... all the crazy letters that you get in the mail, lets call up your local expert, me, if you know you can trust me as your real estate agent. Or, call Michelle She's local, she's reliable, she's trusted, and you know, everybody knows her. Anyways, and-- Call your local resources. Call your local partner in business. So, I'm Jenn Sells with RE/MAX Masters. If you liked what you saw today, please Like and Share our pages, and this is ... -Michelle the mortgage lady with NFM Lending. -Hey, and make it a great buying and selling day

Weekly Update 3/6/19

Back with another Weekly Update! ✅There's a cool food for thought in this one especially if you're on the borderline of a jumbo loan. 🏠 Michelle Kellar with NFM Lending talks about how in some cases it could be better to purchase a more expensive home because somehow it works out the jumbo loans on the more expensive homes not having mortgage insurance end up with less expensive payments. It's definitely something to discuss with a qualified lending professional. When thinking about your next purchase in the Denver Metro area consider teaming up with us! As always make it a great buying and selling day. 📲 Jenn Sells @ RE/Max Masters 303-877-2908 and let's make that dream home happen

Weekly Rate Update 2/26/2019

We're back with another Tuesday update. Just a quick rate rundown. 🏃‍♀️ BBy
By the way, interest rates are making the news this week! It's a great time to get qualified! 
Give me a call📞 and let's talk about how we can achieve your real estate goals. 
Jenn Sells RE/MAX Masters Millennium 303-877-2908

Closing Costs What to Expect

I get this question a lot. Closing costs, what are they? How do they break down? Explain this to me. And so I thought, hey Michelle, break this down for us a little bit.

Closing costs, I  like to equate it when you go to the store that rhymes with shmarget and you walk out of the store and you are like, holy cow, I spent that much money? And you start looking at each little thing and you're like, yeah, I really did. So closing costs are a little similar in that regard. There's a lot of things that all add up. You're typically gonna pay 2-5% of your loan amount. Closing costs break out into three sections. I like to call two of the sections hard costs, costs that you are gonna incur for getting a loan or buying a house and soft costs for now owning the home. So your hard costs are gonna be an appraisal, title work, credit report, those things that are needed to get the loan in order. The lender's origination fees are covering their underwriting, processing, things like that. And then you're gonna have any costs you might incur for the rate, that's gonna be your choice depending on whether you need it to qualify, personal choice, you can work all that out with me or your financer--

- Like buying down the loan?

- Like buying down the rates, yep. Like buying down the loan. And then the costs of owning the home. Gonna have to pay for a year's worth of home owner's insurance, get your escrows in order for the mortgage and pay the interest on the loan, per diem, like if you rented from the day you closed to the end of the month. So put those all together and you're going to have somewhere between two and 5%.

- Awesome. So that pretty much explains it. If you have any questions about that, please reach out. Text us, call us, email us. We're here to help, that's what we do. It's all about service. So I'm Jenn Sells with RE/MAX Masters, this is:

- Michelle the Mortgage Lady with NFM Lending.

- And we're here to help you buy and sell in the Denver metro area. And as always, make it a great buying and selling day.

Weekly Update 4/10/19

Featured Property Tours

Video 1

Firelight's Best

10783 Mountshire Circle

Thornton Beauty

Locals Only

Finding the Right Car- For You!

It was great to see Alex with HM Brown and Associates as he stopped by the office today. It's always great to take a minute and talk about what my referral partners can do for my clients and customers. The best thing about Alex is you can call him up and he can walk you through the pros and cons of a particular car (if you need that). If you want something really specific he can search nationwide to find it. A great point he made, that I'm not sure made it into the video, was that all too often we pop through websites looking for the perfect car. Save yourself the headache! It doesn't cost you more to have Alex handle it for you! He's got a great deal this month too! Buy or lease a car from Alex and get a $100 gas card or gift card. Just mention you saw our video! * DISCLAIMER* The love campaign will run from 2/21/2019 to 03/31/2019. The gift card will be given to new HM Brown clients who purchase or lease a new or pre-owed vehicle from Alex Yakubovich only. One gift card per family. Please call 303-949-7605 for any details or questions.*

Locals Only Edition- NBR Hair Extensions in Castle Rock

I'm out in the community today and talking to Courtney Miller about her incredible talent and her unique ability to provide us with NBR extensions.  That's right the ones you've dreamed about and watched hours and hours of YouTube videos about... Natural Beaded Rows.  That's right Courtney trained directly under Danielle White in CA and we have the incredible opportunity to have "Wow" hair right here.  
The best part is these extensions don't damage like the others.  Anyways.. Y'all should call Courtney Miller when you're ready.  She's on Insta at Courtney Mile High Hair. 
Back to homes,  when you're ready to talk about your real estate goals here is the Denver Metro let me know. 
Jennifer Sells RE/Max Masters 303-877-2908.  

Parker Secret Closet Raising Money!

Calling all my BUSINESS OWNERS, Community Partners & Formalwear Hoarders! You know who you are 👗🤵! (don't even try to deny)! 👠😉

Parker Secret Closet! 10255 Dransfeldt Place Parker 80134
✅ 911🚨 They need OUR help raising FUNDS 💲 for their BIG Event April 4th & to help this great organization keep serving our community! 
⭐ Be a SPONSOR for the event! Talk to them about the different sponsorship levels! Can you be a $500 Sponsor? There are other awesome sponsorship levels!
⭐ Drop off gently used Formalwear! 
⭐ Make a much-appreciated 💲 donation!
⭐(Can't make the event Saturday? We've teamed up with One Hope Wine to donate a portion of cases & half cases to the cause!)

Yes, I'm doing a nice "clean" video too for them! Watch at your own risk (You've been WARNED). It's a train wreck of retakes & bloopers.. the real reason I can't shoot LIVE! I'd like to thank my friends Nadine and Sarita for showing up last minute to pull this off.

*I am not affiliated w/Parker Secret Closet I just heard they needed a little boost*

#CommunityEvent #PromDresses #ParkerSecretCloset #OneHopeWine #NonProfit #DouglasCountyTeens #ValorHighSchool #CommunityService #Parker #HighlandsRanch #CastleRock #DouglasCountySchools
#JennSellsColorado #ReMaxMastersMillennium #WellnessWaterShed

The Wellness Watershed

I had an awesome meet up with the owner of The WellnessWatershed, Nadine Montoya-Donoho. There is so much we take for granted when it comes to our water! Wow. If you are lucky enough to catch one of her water demonstrations, I have to say your opinion about water may change forever. Anyways, we talked a little bit about her system. If you are interested more details definitely look her up. Here's her FB https://www.facebook.com/TheWellnessW... *I don't benefit and I am not associated with her company. I just love sharing information! The water is seriously life-changing.

Buyer Videos

The Cost of Buying A Home- A 50 Year Flash Back

I remember growing up and my mom dragging me around in her green Cadillac 🚙 as she was showing houses. 🏠🏠 
I guess that's why it's in my blood. 🤷‍♀️ In 40+ years of real estate a girl learns a thing or 2. 
I remember telling my mom's friends they needed to refi out of those 8% loans! 
✅ Interest rates are way below predictions!
Call me and let's get going before the spring rush!
Jenn Sells RE/MAX Masters 303-877-2908

The interest rate you secure when buying your home impacts more than just your monthly mortgage payment. The higher the rate, the more money you will pay for your home over the course of your loan. Let's get together to discuss how to get you in your dream home at today's historically low rates!


The First Step in Buying a Home in Colorado

Are you planning on buying a home this year? Show homeowners that you are serious about buying by getting pre-approved for a mortgage! Let's get together to help you take the first step in making your dream of buying a home a reality!
Let the Buying season begin! 
☎️ Call or Txt let's get you ready!
✔️ Make sure you've got an advocate
Jennifer Sells 303/877-2908
RE/MAX Masters Millennium

5 reasons Home Ownership Makes "Cents"

5 Reasons Homeownership Makes 'Cents'


The American Dream of homeownership is alive and well. Before you sign another lease, let’s get together to help you better understand all your options.

5 Reasons Homeownership Makes "Cents" 😉
☑️ Owning is a sort of a Forced Savings Account
☑️Homeownership creates Tax Savings
🔒Lock your monthly living expenses
☑️Recent reports say house payments are lower than rents 🤯
☑️What other investment can you live in? 
Here in the Denver Market we have had one of the most competitive real estate arenas year after year. Even when faced with challenges like the bail out back in 2008 - 2011 Denver was quick to recover.  
Don't worry about whether an agent is hollering February is the month or August is the lowest month!  The fact of the matter is the time is right when you are ready to buy.  Of course, the sooner you buy the sooner you can start building your equity.  My hope is to provide you with enough information you understand the process and lingo.  As always.. reach out if you have a question.  It's what I do!  Jenn Sells 
Even Here in the Denver he 

Why an Economic Slowdown Will NOT Crush Real Estate this Time

Last week, the National Association for Business Economics released their February 2019 Economic Policy Survey. The survey revealed that a majority of the panel believe an economic slowdown is in the near future:

“While only 10% of panelists expect a recession in 2019, 42% say a recession will happen in 2020, and 25% expect one in 2021.”

Their findings coincide with three previous surveys calling for a slowdown sometime in the next two years:

The Pulsenomics Survey of Market Analysts
The Wall Street Journal Survey of Economists
The Duke University Survey of American CFOs

That raises the question: Will the real estate market be impacted like it was during the last recession?

A recession does not equal a housing crisis. According to the dictionary definition, a recession is:

“A period of temporary economic decline during which trade and industrial activity are reduced, generally identified by a fall in GDP in two successive quarters.”

During the last recession, prices fell dramatically because the housing collapse caused the recession. However, if we look at the previous four recessions, we can see that home values weren’t negatively impacted:

January 1980 to July 1980: Home values rose 4.5%
July 1981 to November 1982: Home values rose 1.9%
July 1990 to March 1991: Home values fell less than 1%
March 2001 to November 2001: Home values rose 4.8%

Most experts agree with Ralph McLaughlin, CoreLogic’s Deputy Chief Economist, who recently explained:

“There’s no reason to panic right now, even if we may be headed for a recession. We’re seeing a cooling of the housing market, but nothing that indicates a crash.”

The housing market is just “normalizing”. Inventory is starting to increase and home prices are finally stabilizing. This is a good thing for both buyers and sellers as we move forward.

Bottom Line

If there is an economic slowdown in our near future, there is no need for fear to set in. As renowned financial analyst, Morgan Housel, recently tweeted:

“An interesting thing is the widespread assumption that the next recession will be as bad as 2008. Natural to think that way, but, statistically, highly unlikely. Could be over before you realized it began.”

Interest Rates Hit New 12 Month Low!

According to Freddie Mac’s Primary Mortgage Market Survey, interest rates for a 30-year fixed rate mortgage are currently at their lowest for 2019. Rates like these haven’t been seen since February 2018!

Last week’s survey results reported an interest rate of 4.35%. This is a welcome change from the near 5% rates seen in mid-November. At 4.32%, the second week of February 2018 was the last time rates were this low. This can be seen in the chart below.

Freddie Mac’s Chief Economist, Sam Khater, had this to say:

“Mortgage rates fell for the third consecutive week, continuing the general downward trend that began late last year.

Wages are growing on par with home prices for the first time in years, and with more inventory available, spring home sales should help the market begin to recover from the malaise of the last few months.”

Bottom Line

If you plan on buying a home this spring, meet with a local real estate professional who can help prepare you for today’s market before rates increase!

What’s Going On with Bidding Wars?


What’s Going On with Bidding Wars?

In a strong seller’s market, like the one we have experienced over the past few years, bidding wars are common and expected. This makes sense! A seller’s market is defined as a market in which the inventory of homes for sale cannot satisfy the number of buyers who want to purchase a home.

According to the Cambridge English Dictionary, bidding wars occur when two or more parties repeatedly outbid each other as they compete to purchase something- in this case, a home.

In some areas of the country, first-time buyers have been met with fierce competition throughout their experience. Some have been out-bid multiple times before finally winning a bid on a home to call their own.

According to the latest Existing Home Sales Report from the National Association of Realtors (NAR), there is currently a 3.7-month supply of homes for sale.

With the current number of houses listed for sale and the level of demand from buyers, this means it would take 3.7 months for all the homes listed to sell if no additional listings came to market. Any supply number under a 6-month supply is considered a seller’s market. According to NAR, the housing market hasn’t had a 6-month supply of homes for sale since August 2012.

Good News for Buyers

A recent report shows that the percentage of houses sold including a bidding war before settling on a final price decreased from 53% in January of 2018 to 13% this year.

One reason for the decline is an influx of homes being listed for sale. Even though the month’s supply number is not increasing, the number of homes for sale is. The chart below shows the year-over-year change in inventory over the last 12 months.

[What’s Going On with Bidding Wars? | MyKCM]

As you can see, the number of homes for sale has started to build over the last eight months. Prior to this reversal, inventory levels had fallen for 36 consecutive months when compared to the year before.

Danielle Hale, realtor.com’s Chief Economist, gave some insight into why bidding wars are less common on a local level this year,

“[Last year] you might have been the only listing in your neighborhood, and you could put your home up at a certain list price and you would likely see multiple offers at or above that list price. That tide is turning this year.

It’s going to depend on what neighborhood you’re in, but we expect it to be more common this year that you won’t be the only listing.”

Inventory in the luxury and premium markets (the top 25% of listings in an area by price), is increasing at a greater rate than the starter home market. As the choices buyers have continued to increase, the likelihood of a bidding war will decrease.

Bottom Line

If you are debating listing your house for sale this year, you may not want to wait for additional competition as inventory continues to rise.

Can You Buy? Why Not Try?

Can You Buy? Why Not Try?
We know the drill... a large percentage of rentals have their renewals pop up between April & June in Denver Metro. 👀Have you ever just checked to see if you qualify to buy? What if your house payments were the same or less than your rent? 🏠⤵ It's highly possible with our ever increasing rental market. I'll even buy some PURPLE paint after you close with me.🤣 LOL 💜

When you're ready to find out call me Jenn Sells 303-877-2908
Michelle Kellar is one of the best lenders out there call her 303-210-3446 & just see. You may be surprised!

Seller Videos

How to Know if You've Found the Real Estate Agent of Your Dreams

Whether you are buying your first home or selling your house to move up to the home of your dreams, finding the right agent to help you on your journey should be your first step! Look for someone who guides you with the 'heart of a teacher' and keeps your goals top of mind. Let's get together to chat about all the ways we can make your dreams come true!

How Much Has Your Colorado Home Increased in Value?

During 2018, home values increased nationally by over 5%! If you are planning on selling your home in 2019 you may be pleasantly surprised by how much your home has appreciated! Every market is different. Let's get together if you are curious just how much your home has gone up in value!

Click the Homebot link and you may be seriously amazed,,, 

Furthermore, it will email you once a month with an updated value and so much more.  
It may be the most popular real estate tool I've ever seen. 

2 Reports That Say Now Is a Great Time to Sell

Heading into the spring buying market, there are strong trends starting to emerge.

The inventory of homes for sale has increased on a year-over-year basis for eight months in a row. Home price appreciation has continued to grow, although at a slower rate. The homeownership rate has reached heights last seen in 2014, with millennials and Generation X leading the way!

Let’s dive a little deeper into some of the recent reports that have been released and what they mean for the spring buying season!

1. National Association of Realtor’s Existing Home Sales Report

Sales of existing homes were down for the third consecutive month in January. Some of this can be explained by the natural seasonality that the real estate market experiences every year, and some can be explained even further by a lack of homes available for sale on the market.


For the last eight months, the inventory of homes for sale has been higher when compared to the same month the year before. The challenge in the market is the mismatch of the type of home that is available for sale. First-time homebuyers looking for a starter home are often competing with other buyers to stand out, often outbidding each other.

Lawrence Yun, NAR’s Chief Economist, agrees that the market is still experiencing an inventory shortage.

“In particular, the lower end of the market is experiencing a greater shortage, and more home construction is needed.”

Home Prices

The median home price for homes sold in January was $247,500. This is up 2.8% from January 2018 and marks the 83rd consecutive month of year-over-year gains. The 2.8% growth in home prices represents the smallest year-over-year change since February 2012 but is a welcome change for buyers who had feared being priced out of the market.

Days on the Market

Properties that sold in January were on the market for an average of 49 days with 38% of homes on the market for less than a month.

Yun is positive about how today’s market conditions will help buyers this spring,

 “Existing home sales in January were weak compared to historical norms; however, they are likely to have reached a cyclical low. Moderating home prices combined with gains in household income will boost housing affordability, bringing more buyers to the market in the coming months.”

2. NAR’s Pending Home Sales Report

The national Pending Home Sales Index (PHSI) rose 4.6% to 103.2 in January from 98.7 in December. An index score of 100 is considered normal. All four major regions of the country experienced gains in January, with the largest increase coming in the South.

 “The PHSI is a leading indicator for the housing sector, based on pending sales of existing homes. A sale is listed as pending when the contract has been signed but the transaction has not closed, though the sale usually is finalized within one or two months of signing.”

Increases in the PHSI often predict increases in the level of home sales in the coming months, which is great news for the housing market leading in to spring! Yun had this to say,

“Homebuyers are now returning and taking advantage of lower interest rates, while a boost in inventory is also providing more choices for consumers.”

May National Update

The question on everyone’s mind is what’s happening across the country and right here in Denver Colorado in regards to home prices?  Are we going up or down?  Buyers are wondering, should I wait to buy a house, are prices going down? Sellers are wondering should I wait to sell because prices may go up.  

Hi, I’m Jenn Sells with eXp Realty here in Denver Colorado (yes that’s the real name I didn’t make it up).  I know, I get it, with all the negative press out there, who do we believe.  

Well, I say don’t believe me, and don’t believe the news, let’s look at what the experts are saying and what is actually happening right now.   A report that came out from the National Association of Realtors shows that we have an average of a 3.6% increase across the United States in home prices.  That is considered normal appreciation.  Here’s the deal, yes, we’ve seen higher over the past few years and that is because we were recovering from the crash before.  You can also see by this graph for Year over Year change in price we are seeing an average of 3% to 7.9% increase in almost all areas across the U.S.   That’s what’s happening now but what’s in store for our future???  Unfortunately, my crystal ball is in the shop so Let’s see what the experts are saying. 
The “Expectation Survey” which is a survey made up of a nationwide panel of over one hundred Economists, Real estate experts,& investment and market strategists, are predicting Cumulative Appreciation through 2023. 
We’ve got the Aggressive ones who are predicting about 28.3%, the Inbetweeners anticipating about 17%  and the super conservative who are predicting an overall cumulative appreciation of about 6 and a half percent.  So the “experts” are anticipating a slow and steady normal appreciation of home prices over the next five years.  If you’re thinking about buying it doesn’t look like home prices are going down anytime soon. If you’re wanting to sell, they are going up BUT So is the house you are going to purchase.   Let’s not forget about interest rates and how they affect buying and selling.

 According to experts like Fannie Mae,  Freddie Mac,   the Mortgage Brokers Association and    NAR, they are predicting interest rates to slightly increase through quarter four.  So remember buyers and sellers, as interest rates increase you need to think about how they affect what your mortgage payment will be and also how many people will be able to qualify to purchase your home.  Buyers, remember as interest rates increase so does your payment. Sellers need to be aware that the number of people who can qualify to buy your home actually goes down as interest rates increase. So there you have it, the housing market is looking good.  As always feel free to reach out to me for anything community or Real Estate related.  I want you to love the home you live in! Remember when it comes to Denver Real Estate Jennifer Sells... Sells!